Eight major development trends show that integrated walls will develop rapidly

1 Service - and design-oriented enterprises will rise strongly

If the past decade was an industry market driven by product, price, channel and promotion, the new decade will be defined as an industry market with product, design, service and experience as the core elements. In the context of diversified consumption, consumers will be more demanding on products, more self-demanding on design, and more focused on experience than on products and prices.

2 The environmental performance of products in the home building materials industry will rise to the strategic level

Environmental protection has always been the main concern of the home building materials industry, and at this moment, the requirements for environmental protection are not only for the consumer level, but more importantly for the enterprise self-survival level, in this regard, the national environmental protection policy has fully explained this point, which for the home building materials companies, will redistribute their industrial layout, re-examine their core advantages, Reintegrate their industry resources.

3 The flow of the decoration industry will be further activated

The decoration industry has been fully activated under the drive of consumer demand, consumers have been able to accept the products and services of the decoration industry, the second spring of the decoration industry has come, which is not unrelated to the rise of consumption as the main body after 90, and the consumption upgrade of the whole market.

The retail market will shrink further

Home building materials industry by the macroeconomic, consumer diversification, the improvement of e-commerce, the rise of decorative channels, commercial costs and other aspects of the impact of the retail market will be further disintegrated, retail terminal is no longer the main channel for consumers to buy home building materials. All this is a direct reflection of the malaise in the retail market.

5 The sales model of specialty stores will be redefined

Once upon a time, the sales model of specialty stores is the mainstream sales model of home building materials industry, affected by the market, specialty stores are no longer the mainstream choice channel for consumers, consumers in specialty stores have shown aging, more young people choose to design and service as the core of the terminal store, consumer experience and interaction, will become a breakthrough in store transformation.

6 The whole home will become an important traffic entrance for the whole industry

Under the impact of the market, the decoration pattern of consumers has changed, and the decoration and purchase process of consumers has been further re-structured. Decoration methods with hard installation, installation and soft installation as the key nodes are widely accepted. As an important node of installation, the assembly enterprise has shown its own advantages.

7 Assembly will promote horizontal integration between enterprises in the industry

From the point of view of the current single assembly process, it can not complete the whole process of consumer decoration, and the hard assembly part has not yet achieved the integration of the whole process. In this respect, more industry enterprises will be promoted to carry out horizontal integration to achieve the whole process of assembly.

8 Service-oriented business models will be further developed

Under the future market demand, which enterprise occupies the commanding heights of the service, which enterprise can occupy the commanding heights of the market. Design services, process services, installation services, technical services and other dimensions of service will become the key business to win the market.